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Our favourite new way to market, for Reels!

Our favourite new way to market, for Reels!

You may have noticed lately your Instagram feed is becoming loaded with small 15-30 second video clips. These are called Reels and they are taking marketing to the next level. We have discussed in previous blogs how “Video’s are so HOT right now” and Reels are now...

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The top 5 Key areas we look at in Google Analytics

The top 5 Key areas we look at in Google Analytics

A few weeks back we ran you through the process of setting up your own Google Analytics account for your business. Now that you are an expert on the set- up process, the Straight Up Digital Founder and resident Google Analytics guru, Chris Bindley is going to explain...

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Video, so hot right now

Video, so hot right now

Marketing trends move so fast and sometimes you can feel like you are running to catch up with what is being most effective in the market at any given time. Everywhere we look, whether it be Instagram or Facebook, we are bombarded by videos and Straight Up Digital’s...

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Top 7 Instagram Trends to Watch Out for in 2021

Top 7 Instagram Trends to Watch Out for in 2021

It has been a big year in the digital world, with so many businesses thrown deep into online sales and marketing as a means for survival after worldwide lockdowns due to COVID-19. If you are one of these businesses, you have probably adapted faster than you ever imagined possible!

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What’s Changed in Digital Marketing in 2020

What’s Changed in Digital Marketing in 2020

A year like no other. Against the backdrop of COVID-19, strict lockdowns, and severe restrictions on international travel, businesses have had to innovate and change. Out of necessity, the rate at which businesses have transitioned…

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