July 31, 2014
Many people may claim to be experts at Web Design on the Gold Coast, but this is often not the case. With technology changing so quickly online, an effective web design firm in Australia has to stay on top of a wide array of different areas to ensure success for their clients. It is not good enough anymore to just know HTML or just be good with Adobe Photoshop; web designers that excel in a large number of arenas are the designers that are having to turn away work because their web sites are so effective at generating business for their clients.
When looking for an effective web design firm in Gold Coast keep the following tips in mind before signing on the dotted line with any web design c
July 28, 2014
I was doing some research for another website and I cam across what I thought was a truly alarming statistic. Only roughly 40% of the world's population have access to the internet. That really blew me away. I thought it was sure to be about 70-75% at least.
See for yourself here at http://www.internetlivestats.com/internet-users/ and also here for a per country breakdown http://www.internetlivestats.com/internet-users-by-country/.
Now given that there are just over 7 billion people on the planet that's 4.2 billion that's right, billion people without access to the internet. So where are they?
Well, India is the biggest with nearly 80% of it's 1.26 billion people with no access to t
July 17, 2014
A graphic designer’s process of creating an attractive website will surprise you. Most will start with a consultation. The consultation will involve getting to know you as well as your company.
They will be interested in what you do. How you do it as well as Why you do it.
They will want to understand what colors you like and you feel represent your business.
They will also be interested at any other promotional materials you might have. These could be brochures, sales flyers, catalogs, signage, as well as many other items. The graphic designer will take into consideration your current marketing or promotional materials in order to make sure that their design will compliment your curren
July 1, 2014
So you have a business that's doing ok in the traditional sense of the word.
You have everything offline set-up. You have a market but it's all offline and you are looking market your business online but you aren't sure where to start?
The first question is, what does your business look like online? What comes up when people Google your name? What about your personal name? What's important about this?
It's actually vital to your business! Your online presence is validation to your clients that you are who you say you are. Don't think that people aren't Googling you or your company name!
Google was added as a verb into Websters Online dictionary in 2007 and since then has pretty m
June 29, 2014
Search Engine Optimisation, SEO, can be very beneficial to your business. A great SEO company is able to help you establish your business online, improve your existing internet presence, and ultimately help you grow your business. However, finding the right SEO Company to help your business can be a challenge. Here are a few tips to help you with the process.
Determine Your Goal
The first thing you want to do before you even start thinking about finding an SEO company to help your business is determine your goal. Why do you want to hire an SEO company? This will give you a starting point for finding a company to work with.
There are many goals you could have for hiring an SEO company. A
June 21, 2014
Do you know what your client is really worth to you?
What do we mean by that? Let me explain.
Do you have clients that provide you once off revenue/ yearly revenue or monthly revenue? Why do we ask? It's because there is a very big difference in the value of them over a 12 month period that's why.
Take for example a tax accountant that just does your end of year tax versus a bookkeeper that does the books on a monthly basis (note that any tax accountant that doesn't have a bookkeeper on the payroll or doesn't do it themselves have rocks in they heads based on the below).
Let's just say that the tax accountant that does your yearly tax and makes $500 profit. Let's also say that the bookke
June 14, 2014
How do I get to the top of Google? Is this what SEO (Search Engine Optimisation) is?
These are two of the most common questions we get asked.
SEO is getting you to the top of Google, and it is based on the whole fundamental of what a Search Engine does. You see, a Search Engine has one task and one task only. It's job is to return the most relevant search result to the user. If they search for 'Lawyer Gold Coast' they expect to find exactly that. Not a lawyer based in Brisbane or worse, Sydney. The argument in the online world about whether or not that person can be serviced from Brisbane or Sydney is perhaps a question for another time.
So how do you get to the top of Google? More import
June 14, 2014
Want to bust out of the rat race?
Maybe you feel like you are unappreciated in your current role or maybe you are busy building someone else's dream, whatever the case we hear you loud and clear.
Do you have a passion but just not sure if you can pursue it? We don't want to tell you what to do or give any advise but we can tell you what we did.
We were sick and tired of building wealth for other companies and decided to do it for ourselves by setting up our own niche. We set up an online marketing company focused around SEO for the Gold Coast market.
After a little while though, we had many clients ask us if we could build them a website do which after about 14-15 requests (yep we were f
June 2, 2014
Does your company rank well in the Search Engine Results online?
Can people find your business online when they are searching? Why is this important?
Did you know that according to the Australian Bureau Of Statistics over 76% of Australian internet users shop online? That's a MASSIVE number. Roughly out of the 15.4 million people online that's 11.7 million online shoppers and the trend is increasing.
But is it just Online Retail that is growing? Are people using Google to search for services and then making their decisions based on those results only to contact these companies and approach them offline to make a purchase such as book an accountant or hire a car? Well according to PRNewswi