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Video, so hot right now

Video, so hot right now

Marketing trends move so fast and sometimes you can feel like you are running to catch up with what is being most effective in the market at any given time. Everywhere we look, whether it be Instagram or Facebook, we are bombarded by videos and Straight Up Digital’s...
SEO Secrets, On Page Content Strategy

SEO Secrets, On Page Content Strategy

Internet marketing is not a precise art, in fact, if anything, it’s abstract, as you’re working in an organic and developing sphere where artificial intelligence in the form of the search engine algorithms play a major role in how people locate your website and...
Blogging for SEO- Top things you must know

Blogging for SEO- Top things you must know

When you’re creating blogs then you want to rate well in search engines, there are a few things you have to do and a few things you must know: Search Intent The first and most important thing is to create original content that closely matches what people are searching...
What is a robots.txt file & why is it used?

What is a robots.txt file & why is it used?

A robot.txt file is an automated computer program or file that gives instructions to bots about regarding reading your website. Their main purpose is to prevent search engine web crawlers from indexing pages or content that’s not meant for public viewing or...