Search Engine Optimisation has become quite important to achieve high rankings in search engine results page. Search engines are a heavy source of traffic for any website, therefore you can’t neglect SEO techniques that can help your site to rank well on the search results page. You have to implement a number of Off-Page SEO techniques to get the desired results.
Do you find it difficult to secure a place for a particular keyword phrase in the first page of Google search? Majority of people find getting a spot in the first page to be a gruelling task. Securing first page for a particular keyword is indeed a laborious task, but with the right guidance and patience you can achieve this target.
First Page Results
In the internet marketing world, securing a place on the first page of Google is considered as a big achievement. It offers great reward by giving thousands of visitors to your site on a regular basis. These visitors eventually turn into buyers, boosting your business’s sales.
Hundreds of websites are constantly competing to secure a position for various keywords on the first page of popular search engines like Google, Bing and Yahoo. For example, if your business is based in Armidale or Tamworth and you’re willing to target local audience, then you’ll surely find stiff competition to get high ranks for these keywords as your competitors would have already done that before.
It is considered as one of the fiercest competitions in the online world. Enormous amount of traffic is achieved with the help of search engines, by getting top rankings. Remember, that search engines provide more than 90% of the traffic for a webpage.
Webmasters know the importance of getting their websites right on the top of the search engine results page (SERP) in a specific industry. So, in order to improve the page rankings, they simply use various SEO techniques. You need to deploy a number of effective and efficient strategies that can provide the desired results.
Following are three highly innovative Off-Page SEO techniques that will help your website in getting high page ranks on different search engines:
Key metrics should be tracked by webmasters who wish to boost a web page rank. Key metrics such as the different links on their sites, signals coming from social media networks and the anchor text of each link should be tracked. These key metrics can be easily tracked and monitored manually by using Open Site Explorer.
Social signals emerging from links that are exchanged with various social media networks such as Facebook, Google+, Twitter, etc, are considered quite crucial to by the new Google algorithm while ranking a webpage.
Therefore, you must emphasise on generating an extra amount of social signals from different social media websites, if you wish to get on the good books of the latest Google Penguin algorithm.
One of the best ways to beat your competitors in search engine page rankings for a particular keyword is by doing a deep analysis of the websites that are placed on the top three positions currently for that keyword. You can conduct this analysis with the help of OpenSiteExplorer application. Once you become aware of the whole concept, deploy the same link-building strategy in your SEO campaign as well.
Using awards and badges is considered as one of the most profitable Off Page optimisation technique. It is done by creating a new web page of the best companies in a particular industry. Then, you have to place a badge which is directly linked to the landing page of the websites. The design of the badges should be attractive and eye-catching to improve the conversion rate of SEO techniques.