Monthly Archives: April 2019
Content will always be king on blogs and other websites as this the reason people visit you. In order to keep visitors and stop them from bouncing off, your blog needs to be attractive. The more attractive and interesting you make your blog the longer people will stay and the more often they will return. These five SEO tips will help make your blog more attractive to your readers. It will also help you formulate ideas to ask your SEO Service on the Gold Coast
to implement on your blog if they are acting for you.
- Declutter it
Consider just what are the main ideas or points you want to get across to visitors and concentrate on them. Remove all the other stuff so a visitor sees a clean, uncluttered site that’s fast loading.
Secondary information can be placed on sidebars where people can instantly find it if that is what they want
- Limit Advertisements
Yes, it is understandable that site and bloggers wish to recoup some of their costs by including ads, but most people hate ads and they are really not necessary. Visitors come to your site to find information or be entertained and not read annoying ads. If they want something they will Google it
- Have a simple Design
Rather than trying to create a pretty or sophisticated blog site, make an optimised blog that reflects your personality and your branding.
- Use a sidebar for additional information and extra content, share live feeds, your social media accounts, building your mailing list and general site navigation. Clear navigation is essential
- A search bar will help visitors to find anything on your blog quickly, maximising their time spent with you giving real value
- A footer displays legal and technical information security and trust badges encouraging visitor trust while discouraging fraudsters
- Typographical style and Font are very important as your whole site needs to be clear and easy to read on any sized device. Some fonts are easier to read than others
- Attractive content
Your content needs to be is easy to read, interesting, precise, concise, accurate and have no grammatical or spelling mistakes. Try injecting your personality into your content, sterile, boring text is not attractive.
Images need to be very relevant to the subject, interesting and suggestive as well as being royalty-free. People like original content that stirs the emotions.
Adding relevant video links help with user experience and ensure your headlines are well thought out and appealing
- Attractive Social Media and Call To Action Buttons
When you have visitors interested you need to capitalise and provide an attractive call to action options. Leaving comments, sharing with friends, engaging on your social media accounts, entering promo contests or joining mailing lists are all helping to increase your web presence, search engine optimisation and ratings. Local SEO on the Gold Coast is vital so people can easily find you.
Having an attractive blog will help convert any visitors into faithful followers. By being uncluttered your site is easier to use and encourages your readers to interact with you. Your Local SEO Service Company on the Gold Coast
can help you create an attractive blog or do it for you.
Monthly Archives: April 2019
Most people are familiar with Google Map Listings and how easy it makes it to find places. Although many don’t know which SEO ideas are best for optomising their listing. The guys at SEO Service on the Gold Coast are experts in this field. They will be only too happy to help you achieve this. But if you wish to do it yourself, here are some ideas to help you:
Ensure you have verified all your Google My Business information
The more information Google has about you the more complete your listing will be. You need to ensure all your information is correct. It is also important that you show the same information on all your web content. It is vital to be consistent, search engines do not like conflicting information.
Your Contact Information
You need to ensure that you provide all the possible contact information people need to find you. This includes your brand and business name, street address and business phone numbers. Don’t forget your Facebook and relative social platforms including your email address.
Google Maps informs users of your business hours, they tell users if you’re open or when you will be open. Google maps also advise users if you’re opening or closing soon.
Google will look very closely at the information you supply. They will discredit you if they find you’ve tried to double up by having several names and phone numbers for the same business at one actual address.
If you have a sub-branch or agencies in other locations make sure this is very clear and you list them as a separate business.
Include optimised keywords that relate to your business. This may alter your profile, but will allow you to reach more potential customers. Ask your SEO agency on the Gold Coast
how you can do this.
Categorise your business
- Google recognises reviews, when you have a high volume of good reviews; it ranks you higher on Google maps
- It is important to know you will have no control over any reviews. If you get a bad review you need to be able to answer it and turn it to your advantage. This can be a great draw card if handled in the right way. You can get a few good reviews by asking regular customers to do a review for you. A few positive reviews will help increase your page rankings.
When creating a Google Maps listing include your primary industry or keywords to describe your business. Many people don’t know you’re able to include an extra 5 categories. For best results, you must use these for adding more keywords.
Always embed a Google map on your website
Embedding a Google map of your business location on your website proves to Google that your business is located where you say it is. This gives you more credibility with the search engines, especially when you link your site to your listing.
Google maps are very important for your business as they help your potential customers to find you. Most people use them when they’re looking for a product or service they’ve already decided to buy. If you’re not showing on Google Maps, your customers may not find you.